Click map or data map in site catalyst12/18/2023 Section 1: Behind the Scenes of Adobe SiteCatalyst Using Success Events in Adobe SiteCatalyst to Monitor the Success of Your Website * Understand the inner workings of Adobe SiteCatalyst * Use basic and advanced pathing analysis * Analyze website shopping cart performance * Effectively track online marketing campaigns * Design sophisticated web analytics dashboards * Create web analytics reports and data exports In the end, you’ll be able to answer business questions that you never thought you could address and generate web analyses that should improve your website’s return on investment. It also includes useful tips on using on Adobe ReportBuilder and advanced features that will benefit seasoned SiteCatalyst users. You will also learn how to apply SiteCatalyst to common web analytics challenges ranging from campaign tracking to shopping cart analysis to visitor engagement. For end-users of SiteCatalyst, the book provides how-to instructions for all major SiteCatalyst features. Recognized SiteCatalyst expert Adam Greco walks you through the building blocks of the program and shows you real-world examples to help further your understanding of the product. The Adobe SiteCatalyst Handbook is your key to understanding how to use this powerful web analytics tool. Adobe SiteCatalyst, the principal component of the Adobe Digital Marketing Suite (formerly Omniture), is the most advanced web analytics tool available on the market. As the world of marketing goes digital, companies must integrate web analytics into their process to see evaluate how marketing campaigns perform and to improve website conversion.
0 Comments
Leave a Reply.AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |